We will work closely with you to develop a customized strategy that is tailored to your unique business goals and audience. From optimizing your product pages and categories to improving your site structure and technical optimizations, we’ll help you get the most out of your PrestaShop website and drive more traffic and sales.
PrestaShop is a popular open-source eCommerce platform that allows online merchants to set up and manage their online stores. However, like any other eCommerce platform, PrestaShop requires SEO optimization to rank higher in search engine results pages (SERPs). In this section, we will discuss the basics of PrestaShop SEO, including on-page optimization, URL structure, metadata optimization, and keyword research.
Book a free strategy callOn-page optimization is the process of optimizing individual web pages to rank higher in SERPs and earn more relevant traffic. In PrestaShop, on-page optimization techniques include optimizing page titles, meta descriptions, headings, images, and product descriptions. In this section, we will discuss the best on-page optimization techniques for PrestaShop and how to implement them.
Keyword research is the process of identifying and analyzing the search terms that people use to find products or services online. A well-planned keyword strategy can help you drive more traffic to your PrestaShop store and boost your sales. In this section, we will discuss how to build a keyword strategy for PrestaShop, including keyword research tools, long-tail keywords, and competitor analysis.
URL structure plays a crucial role in SEO optimization. A well-structured URL can help search engines understand the content of a page, improve the user experience, and boost your SEO rankings. In this section, we will discuss how to create a solid URL structure for PrestaShop, including the use of keywords, the elimination of duplicate content, and the importance of user-friendly URLs.
Social media is an essential tool for online marketing, and it can also help you improve your PrestaShop SEO. In this section, we will discuss how to leverage social media platforms like Facebook, Twitter, and Instagram to promote your PrestaShop store, engage with your audience, and improve your SEO rankings.
Images and videos play a vital role in eCommerce, and they can also impact your SEO rankings. Optimizing images and videos can improve your PrestaShop store’s load time, enhance the user experience, and boost your SEO rankings. In this section, we will discuss how to optimize images and videos for PrestaShop SEO, including the use of alt tags, file size reduction, and image and video sitemaps.
